EverCrisp Apples

New in Produce: EverCrisp Apples

You may have noticed a new apple in your Heinen’s Produce Department. Based on appearance it’s easily mistaken for a Fuji. Going off of texture, you might think you bit into a Honeycrisp. But the flavor is all its own – sweet, refreshing, and juicy.

The other big difference? Place it on your kitchen counter and you’ll be amazed at how long it will hold those characteristics. There’s a reason it’s called EverCrisp.

This new addition is grown locally in Ohio, Pennsylvania, New York, and Michigan and it’s initially exclusive to Heinen’s in our area. It originated from the Midwest Apple Improvement Association (MAIA). MAIA is a traditional apple breeding program that began in Ohio as a grass roots breeding program by apple growers 20 years ago. As described, the parents of EverCrisp are Fuji and Honeycrisp.

Let us know what you think of this new fruit in the comments section below or via social media using #Heinens and @Heinens.

Incorporate EverCrisp into these recipes that feature the great taste of apples:

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