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Tasteful Rewards Registration

Do you have a heinen's preferred customer card?

Start earning Tasteful Rewardstoday. Enter your name and card number below to create your personal profile page and enter our program. Use your card every time you visit our stores and start earning rewards.

If you don't have a Preferred Customer Card, please visit the Customer Service Counter at your local Heinen's store or sign-up online to receive a card by mail.

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*First Name 

*Last Name 

*Card Number 

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Please verify that the information below is correct and make any necessary changes then select “Save and Continue” to review your Teaming up for Education settings and complete your Tasteful Rewards account.

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Designate school of choice

Teaming Up for Education

If you choose to participate in Heinen’s Teaming Up for Education Program, Heinen’s will donate up to 1% of your qualified purchases from September 1st to April 1st to one of the participating Schools of your choice.  Customers are required to  re-select their school every year for the donation to continue.
If your school is not listed, please have your school representative contact Customer Relations at or call us at 1-855-475-2300 Ext 2337 Monday-Friday 7:30am -6:00pm EST.

You are currently selecting your school for the 2019-2020 school year.
The school selected at the time of donation will be used to calculate the annual payment in April. One school per household.
For more information about the Teaming Up For Education Program please visit our School Donation Program page at or call Customer Relations at 1-855-475-2300 Ext 2337. 





The school selected at the time of donation will be used to calculate the annual payment in April

Please create a password for your Tasteful Rewards Account below.
Your password must be a minimum of 8 characters and contain at least 1 letter and 1 number.
Passwords are case sensitive.

After you’ve entered your password, click “Save and Finish” to complete your Tasteful Rewards Account.
Thank you for joining Tasteful Rewards.

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