Already a Tasteful Rewards Member?
With the all-new heinens.com website, the Tasteful Rewards program has been updated to a new platform—but don’t worry, we have you covered! If you’ve already registered your account online, simply reset your password. If you haven’t yet registered your account, follow the prompts to fill in the registration form using your email address and Tasteful Rewards card number. This will update your records and ensure that you’re getting all the same benefits and more from Heinen’s.