Tips, video and photography provided by Heinen’s partner, Chef Billy Parisi.
The holidays are around the corner, so I am here to show you how to make an absolutely delicious, foolproof strip roast!
Strip roasts are a fantastic alternative to traditional holiday turkey or ham. They are loaded with flavor and will surely please any meat lover you have at the table.
Heinen’s also has fantastic recipe cards at their meat counter, which is actually the inspiration behind this strip roast recipe. Let’s get cooking!
How to Prep a Strip Roast
Choose your meat. For this recipe I chose a 5 pound boneless strip roast, but you can also use a bone-in strip roast or even a ribeye work great with this preparation method as well.
Let’s season this strip roast! To a bowl, add 2 Tbsp. of pepper,1 Tbsp. celery salt, 1 Tbsp. of kosher salt, 4 Tbsp. of dried rosemary, 1 Tbsp. of dried thyme and 1 Tbsp. Two Brothers Prime Rib Seasoning.
Mix all of the seasonings together until they are combined and set the mixture to the side.
Head back to your strip roast and rub the top and sides with 2 Tbsp. of olive oil. Once it’s coated, sprinkle on all of seasoning mixture and rub until it completely covers the meat on the top and sides.
How to Cook a Strip Roast
Place the strip roast in the oven at 450˚F for 20-25 minutes to allow a brown outer crust to form.
After this time, reduce the heat down to 250˚F and roast for 20 minutes per pound until it reaches an internal temperature of 125˚F – 135˚F, also known as medium-rare. I highly suggest investing in a meat thermometer for this step. They are inexpensive and key to ensuring your meats are cooked to perfection.
Once cooked to your liking, remove the strip roast from the oven and allow it to rest for 10 minutes before slicing and serving.
That’s all there is to it! I guarantee that if you follow these simple steps, your strip roast will be the talk of the table!