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New at Heinen’s: Exciting Products to Energize Your Weekly Grocery Haul

Heinen's Blue Just Arrived Logo

Let’s face it – grocery shopping can quickly become another mundane to-do on your checklist. Our goal is to transform your weekly shop into an explorative adventure where you walk away discovering something new to try.

How do we do that? We scour the market for novel foods, drinks and homecare items that align with your needs and our standards for quality and price.

Check out five of the newest items to hit our shelves.

Mezcla Plant Protein Bar in Packaging on a Light Blue Background

1. Mezcla Plant Protein Bars
Protein bars are a staple in many people’s diets. Not only are they convenient and portable, but they can support overall health and nutrition in several positive ways.

With that said, many protein bars are loaded with added sugars and artificial ingredients. That’s why we’re thrilled to bring you healthy alternatives like Mezcla Plant Protein Bars. Featured in Forbes, The Beet, EatingWell, Livestrong and more, Mezcla’s puff-crispy bars offer delicious taste combined with a unique texture. Not to mention, they contain 10 grams of protein at only 170 calories per bar. You’ll love each bar’s vegan chocolate coating mixed with flavors like peanut butter, almond butter or Italian pistachio. Located in the Grocery Department.

Available in Mexican Hot Chocolate, Peruvian Cocoa Peanut Butter, Spanish Almond Butter Chocolate and Italian Pistachio Chocolate.

PEP Daily Longevity Bar in Packaging on a Dark Blue Background

2. PEP Daily Longevity Bars
Approved by Heinen’s Club Fx program, our new PEP Daily Longevity Bars are hailed as the first-ever plant peptide bar.

While you may have heard of the amazing benefits of peptides for your skin, you may be wondering if it’s okay to consume them as part of your food. Peptides, which are similar in molecular structure to proteins, are clinically proven to rebuild muscle after strenuous workouts. PEP bars contain an ingredient called “PepiStrong:” a breakthrough fava bean peptide capable of building and maintaining muscle and supporting overall recovery. Best of all, these bars offer delicious flavor with options including Berry Bliss, Chocolate Fudge or Honey Nut. Try one today, or grab all three to explore which one puts the most pep in your step. Located in the Grocery Department.

Available in Berry Bliss, Honey Nut and Chocolate Fudge.

Siete Green Salsa Cremosa Jar on a Blue Background

3. Siete Salsa
Siete Salsa brings real, authentic flavor to any dish – chips, enchiladas, burritos, tacos and more. Brought to us by Siete Family Foods, a leading, better-for-you Mexican-American food brand, these salsas offer subtle, mild spice. They’re perfect for dipping and scooping on top of tortilla chips or anything your taste buds truly desire! Located in the Chip Aisle.

Available in Salsa Cremosa with Jalapenos and Roasted Garlic, Salsa Casera Mild Salsa Roja, Salsa Casera Spicy Salsa Roja, and Salsa Soleada with Sun-Dried Tomatoes and Chipotle.

Vigeo Garden Salad Mixes in Containers on a Blue Background

4. Vigeo Gardens Salad Blends
Fresh, flavorful and nutritious. That’s exactly what Akron, Ohio-based Video Gardens wanted to provide with their greenhouse-grown salad blends. It’s safe to say they were successful!

Grown responsibly with non-GMO seed and no harsh herbicides or pesticides, Vigeo Gardens’ new salad blends offer refreshingly crisp lettuce blends that are harvested and delivered to our stores within 24 hours. With a shelf life of up to 14 days in the fridge, try both varieties to keep your salads exciting.

Huy Fong Sriracha Sauce Squeeze Bottle on a Gray Background

5. Huy Fong Sriracha Sauce
Officially back in stock after a lengthy hiatus, there’s never been a better time to turn up the heat on your meals. Earning the title of “most popular sauce” from Huy Fong Foods, this customer-favorite sriracha gets it zesty and smooth flavor and texture from pureed sun-ripened chiles. Packaged in a squeeze bottle for easy use, grab a bottle to spice up the flavor of your favorite savory dishes. Located in the International Foods Aisle.

Tidy Cats Cat Litter Bag on a Blue Background

6. Tidy Cats Tidy Care Alert Health Monitoring Cat Litter
We can’t forget about our furry friends! Tidy Cats now offers a “pretty litter” option that also watches out for your cat’s health. It contains color changing crystals to help detect potential health issues using pH detection technology. It’s safe for your pet and allows you to give them the care they need – and deserve.

By Heinen's Grocery Store
In 1929, Joe Heinen opened the doors of a small butcher shop on the east side of Cleveland, Ohio, aiming to establish himself as the city’s purveyor of quality meats. As customers came into Heinen’s new shop for their meat purchases, they began asking him to carry groceries as well. Joe added homemade peanut butter, pickles and donuts and by 1933, business had grown enough to include a line of produce and canned goods. Heinen’s Grocery Store was born.

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